More than 1850 people in IBM Second Life protest

28/09/2007

More than 1850 people from more than 30 countries participated in the IBM protest on 27 September.
The protest, which was organised by Union Network International (UNI) on line on Second Life took place at 7 IBM locations, in particular at IBM Italia and the IBM Business Centre in Second Life.
IBM did not officially react to the protest so far. However, they did shut down parts of their Business Centre to visitors (or really, protesters).
A number of participants managed to crash an IBM staff meeting during the afternoon - where they were immediately asked to leave and to "protest outside". Instead, they demanded to speak to Management. But the staff meeting, which seemed to be about the new IBM website functionalities, was called to an end.

This unique form of online protesting has attracted media attention from around the world.

For more information about the protest on the UNI website.

Background:

During the talks to renew IBM’s Italian internal collective agreement, the works council, supported by the majority of IBM Italy employees, asked for a small salary increase. IBM responded by cancelling their "productive results benefit", resulting in a loss of €1000 per year for each employee.

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